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January 2022

A methodological note on the application of the generalized grid technique in the measurement of perceived intercultural distance

Journal/Book: Brit J Soc Psychol. 1996; 35: St Andrews House, 48, Princess Rd, East, Leicester, Leics, England LE1 7DR. British Psychological Soc. 433-441.

Abstract: A renewed interest in the concept of perceived 'social distance' has recently occurred in relation to intercultural perception. The research reported here examines the utility of the generalized grid technique in measuring intercultural distance in a sample of English adolescents. The methodology described offers some advantages in ease of administration and comprehension by participants and a form of analysis that allows for the representation and examination of patterns of response of numerous individuals collectively.

Note: Article JE Puddifoot, Univ Teesside, Sch Human Studies, Middlesbrough TS1 3BA, Cleveland, England


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