Fables of abundance: A cultural history of advertising in America, by T.J.J. Lears

Journal/Book: J Commun. 1996; 46: Journals Dept, 2001 Evans Rd, Cary, NC 27513. Oxford Univ Press Inc. 195-197.

Note: Book Review MP Mcallister, Virginia Polytech Inst & State Univ, Blacksburg, VA 24061 USA